When Hair Sold set out to simplify the process of finding quality hair extensions and accessories, they needed a sleek, user-friendly design to match their mission. Hired as a contract designer, I worked on website banners, UI/UX updates, and branding enhancements, ensuring a more cohesive and polished digital presence. The goal was to elevate the brand’s visual identity while optimizing the mobile app for a seamless shopping experience. By refining their branding and designing intuitive assets, I helped bridge the gap between convenience and style—making premium hair more accessible with just a tap.
The strategy behind Hair Sold was all about elevating perception and functionality. As a growing e-commerce marketplace, they needed a polished, corporate aesthetic that would position them as a serious player in the beauty industry—one that investors and partners could trust. At the same time, their users needed a seamless, intuitive experience, making it effortless to shop for quality hair products with confidence. My role was to refine their branding, enhance their UI/UX, and create sleek, professional assets that balanced both goals. Every design choice—from the clean layouts to the refined visual identity—was intentional, ensuring Hair Sold looked as premium as the products they delivered.